{"title":"New Arrivals","description":"\u003cp\u003eShop IMPERA new makeup arrivals featuring trending beauty products, everyday essentials, and bold makeup launches for modern looks.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eCOLLECTION DESCRIPTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eSHORT DESCRIPTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhat’s next in authority.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFULL DESCRIPTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eExplore IMPERA New Arrivals featuring the latest makeup launches designed for bold everyday beauty, modern confidence, and effortless wear. This collection brings together trending beauty essentials created for smooth application, lightweight comfort, and statement-making looks.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFrom fresh complexion products to defined eye essentials and powerful lip colours, every launch is designed to balance performance, wearability, and modern beauty aesthetics. The collection continuously evolves with new makeup arrivals inspired by confident everyday expression and elevated beauty routines.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhether you prefer soft natural makeup or bold editorial-inspired looks, discover new products built for long-lasting wear, rich pigment, and comfortable all-day performance.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFEATURED IN THIS COLLECTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Latest makeup launches\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Trending beauty essentials\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• New lip products\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Fresh complexion favourites\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Eye makeup innovations\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Everyday modern beauty\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Lightweight long-wear formulas\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Bold statement makeup\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eMADE FOR\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Makeup trend lovers\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Everyday beauty routines\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Soft to bold makeup looks\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Modern confident expression\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Fresh seasonal beauty updates\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• New beauty discoveries\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eWHY YOU’LL LOVE IT\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eNew energy. Same authority.\u003c\/p\u003e","products":[{"product_id":"products-matte-liquid-lipstick","title":"Matte Love Liquid Lipstick","description":"\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eIMPERA Matte Love is a matte liquid lipstick designed for intense colour payoff, lightweight comfort, and long-lasting wear.\u003c\/p\u003e\n\n\u003cp\u003eOne swipe. Full authority.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eFULL DESCRIPTION\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eIMPERA Matte Love is a matte liquid lipstick designed for intense colour payoff, lightweight comfort, and long-lasting wear. This matte liquid lipstick delivers rich pigment with a weightless soft-matte finish that stays bold from day to night.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThe smooth non-transfer formula glides effortlessly across the lips, locking in colour without dryness, cracking, or heaviness. Designed for confident wear, this matte liquid lipstick creates sharp lip definition with comfortable all-day hold.\u003c\/p\u003e\n\n\u003cp\u003e matte liquid lipstick\u003c\/p\u003e\n\n\u003cp\u003e matte liquid lipstick\u003c\/p\u003e\n\n\u003cp\u003e matte liquid lipstick\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eFrom everyday nude power to bold statement reds — this is colour that commands attention. The lightweight formula layers evenly while maintaining a smooth flexible feel on the lips.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eKEY BENEFITS\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Intense one-swipe pigment\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Soft matte finish\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Non-transfer formula\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Lightweight comfortable wear\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Long-lasting colour hold\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Smooth even application\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Smudge-resistant finish\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Precision applicator control\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eHOW TO USE\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eStart from the center of the lips. Glide outward following the lip shape. Use the applicator tip for sharp edges. Allow a few seconds for the matte liquid lipstick to set completely. Layer lightly for deeper intensity.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eMADE FOR\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Everyday matte lipstick lovers\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Long-wear makeup looks\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Sharp lip definition\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Lightweight comfortable wear\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Nude and bold lip looks\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Day-to-night confidence\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eTEXTURE \/ FINISH\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eVelvety liquid texture with a lightweight soft-matte finish that feels smooth, flexible, and comfortable on the lips.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWHY YOU’LL LOVE IT\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003ePower that stays.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eColour that speaks before you do.\u003c\/p\u003e","brand":"IMPERA COSMETICS ","offers":[{"title":"Crimson Reign","offer_id":48433329570041,"sku":"IMP-LP-0102","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Ruby Crown","offer_id":48433329602809,"sku":"IMP-LP-0203","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Velvet Wine","offer_id":48433329635577,"sku":"IMP-LP-0304","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Berry Royale","offer_id":48433329668345,"sku":"IMP-LP-0406","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Fuchsia Rush","offer_id":48433329701113,"sku":"IMP-LP-0509","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Cocoa Silk","offer_id":48433329733881,"sku":"IMP-LP-0611","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Mauve Veil","offer_id":48433329766649,"sku":"IMP-LP-0713","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Velvet Rose","offer_id":48433329799417,"sku":"IMP-LP-0814","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Peach Veil","offer_id":48433329832185,"sku":"IMP-LP-0915","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Coral Muse","offer_id":48433329864953,"sku":"IMP-LP-1016","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Caramel Cashmere","offer_id":48433329897721,"sku":"IMP-LP-1117","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Cherry Reign","offer_id":48433329930489,"sku":"IMP-LP-1218","price":299.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/1961\/9065\/files\/172E4D09-EA91-4571-9B05-2A38B2E0E992.png?v=1780667410"},{"product_id":"products-liquid-blush","title":"Heart Liquid Blush","description":"\u003cp\u003eLIQUID BLUSH THAT LOOKS LIKE REAL SKIN.\u003c\/p\u003e\n\n\u003cp\u003eIMPERA Heart Liquid Blush is designed to melt seamlessly into skin for a soft radiant flush that builds naturally with every layer. The lightweight formula blends effortlessly for fresh healthy-looking colour without heaviness or patchiness.\u003c\/p\u003e\n\n\u003cp\u003eNo patches. No heaviness. Just skin that looks alive.\u003c\/p\u003e\n\n\u003cp\u003eDesigned for real skin. Not filters.\u003c\/p\u003e\n\n\u003cp\u003eThis liquid blush delivers blendable pigment, smooth application, and a natural skin-like finish that stays fresh for hours. Whether you prefer a soft everyday tint or a bolder sculpted look, the formula layers beautifully over makeup or bare skin without disturbing your base.\u003c\/p\u003e\n\n\u003cp\u003eWHY YOU’LL LOVE IT\u003c\/p\u003e\n\n\u003cp\u003e• Seamless blend — melts instantly into skin\u003c\/p\u003e\n\n\u003cp\u003e• Buildable pigment — from soft tint to bold flush\u003c\/p\u003e\n\n\u003cp\u003e• Lightweight feel — zero heaviness\u003c\/p\u003e\n\n\u003cp\u003e• Long-wear — stays fresh for hours\u003c\/p\u003e\n\n\u003cp\u003e• Skin-like finish — never cakey\u003c\/p\u003e\n\n\u003cp\u003eHOW TO USE\u003c\/p\u003e\n\n\u003cp\u003eDot. Blend. Build.\u003c\/p\u003e\n\n\u003cp\u003eApply a small amount on cheeks and blend with fingers or brush. Layer gradually to intensify colour and create your desired glow with this lightweight liquid blush.\u003c\/p\u003e\n\n\u003cp\u003eFOR\u003c\/p\u003e\n\n\u003cp\u003eAll skin types. All moods.\u003c\/p\u003e\n\n\u003cp\u003eSHADES\u003c\/p\u003e\n\n\u003cp\u003eEmber Veil — soft terracotta nude\u003c\/p\u003e\n\n\u003cp\u003eFlame Rush — vibrant coral pink\u003c\/p\u003e\n\n\u003cp\u003eRose Bloom — muted rose flush\u003c\/p\u003e\n\n\u003cp\u003eCrimson Heat — deep sculpted red\u003c\/p\u003e\n\n\u003cp\u003ePetal Rush — soft everyday pink\u003c\/p\u003e\n\n\u003cp\u003eCoral Muse — radiant peach coral\u003c\/p\u003e","brand":"IMPERA COSMETICS ","offers":[{"title":"Ember Veil","offer_id":48330296721657,"sku":"IMP-DB-BL-01","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Flame Rush","offer_id":48330296754425,"sku":"IMP-DB-BL-02","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Rose Bloom","offer_id":48330296787193,"sku":"IMP-DB-BL-03","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Crimson Heat","offer_id":48330296819961,"sku":"IMP-DB-BL-04","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Petal Rush","offer_id":48330296852729,"sku":"IMP-DB-BL-05","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Coral Muse","offer_id":48330296885497,"sku":"IMP-DB-BL-06","price":299.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/1961\/9065\/files\/01-Ember_veil_copy.jpg?v=1779882436"},{"product_id":"products-matte-compact-powder","title":"HD Matte Duo Compact SPF 30","description":"\u003cp\u003eMatte Compact Powder – Oil Control SPF 30 | IMPERA\u003c\/p\u003e\n\n\u003cp\u003eControl shine. Keep authority.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFULL DESCRIPTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eIMPERA HD Matte Compact is a matte compact powder designed for smooth coverage, oil control, and a soft shine-free finish that lasts throughout the day. This matte compact powder blends effortlessly into skin, helping blur excess shine while maintaining a lightweight comfortable feel.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe smooth formula delivers even-looking coverage without heaviness or cakiness. Designed for everyday wear, this matte compact powder helps keep makeup fresh while providing SPF 30 protection against daily sun exposure.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFrom quick touch-ups to full-face setting, the lightweight texture creates a refined matte look with natural-looking skin finish and comfortable long-wear performance.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eKEY BENEFITS\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Smooth soft-matte finish\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Oil control performance\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Lightweight comfortable texture\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• SPF 30 protection\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Easy everyday touch-ups\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Smooth even coverage\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Non-cakey wear\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Long-lasting shine control\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eHOW TO USE\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eApply evenly using sponge or brush across the face and oily areas. Layer lightly for additional coverage and touch-up throughout the day.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eMADE FOR\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Everyday shine control\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Soft matte makeup looks\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Lightweight daily wear\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Smooth natural-looking skin\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Quick touch-ups\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Long-lasting fresh makeup\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eTEXTURE \/ FINISH\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eSilky compact texture with lightweight coverage and smooth matte finish that feels soft and breathable on skin.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eWHY YOU’LL LOVE IT\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eSoft focus skin.\u003c\/p\u003e\n\n\u003cp\u003ePower without shine.\u003c\/p\u003e","brand":"IMPERA COSMETICS ","offers":[{"title":"Silk Veil","offer_id":48343800807673,"sku":"IMP-EM-CP-01","price":349.0,"currency_code":"INR","in_stock":false},{"title":"Bare Command","offer_id":48433401004281,"sku":"IMP-EM-CP-02","price":349.0,"currency_code":"INR","in_stock":false},{"title":"True Authority","offer_id":48433401037049,"sku":"IMP-EM-CP-03","price":349.0,"currency_code":"INR","in_stock":false},{"title":"Sun Dominion","offer_id":48433401069817,"sku":"IMP-EM-CP-04","price":349.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/1961\/9065\/files\/impera-hd-matte-compact-powder-spf30-oil-control-luxury-cosmetics-nude-makeup.png?v=1778841467"},{"product_id":"products-volumizing-mascara","title":"3X Volumaxx Mascara","description":"\u003cp\u003eVolumizing Mascara – Fuller Looking Lashes | IMPERA\u003c\/p\u003e\n\n\u003cp\u003eLashes with authority.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFULL DESCRIPTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eIMPERA 3X Volumaxx is a volumizing mascara designed to create fuller-looking lashes with bold definition, lightweight comfort, and long-lasting wear. This volumizing mascara lifts and coats lashes evenly while maintaining a smooth clump-free finish throughout the day.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe lightweight formula helps add visible volume and eye presence without heaviness or stiffness. Designed for everyday confidence, this volumizing mascara separates lashes cleanly while enhancing natural lash definition with rich intense pigment.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFrom soft everyday enhancement to bold eye looks, the flexible formula builds easily while keeping lashes lifted, defined, and comfortable for hours.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eKEY BENEFITS\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Fuller-looking lash effect\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Lightweight comfortable wear\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Smooth clump-free finish\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Long-lasting lash definition\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Rich intense pigment\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Buildable volume performance\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Clean lash separation\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Everyday eye enhancement\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eHOW TO USE\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eStart at the lash roots and sweep upward evenly through lashes. Layer the volumizing mascara gradually for added definition and fuller-looking volume.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eMADE FOR\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Everyday lash enhancement\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Fuller-looking lashes\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Lightweight daily wear\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Soft to bold eye looks\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Long-lasting definition\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Clean separated lashes\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eTEXTURE \/ FINISH\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eLightweight creamy texture with smooth buildable volume and defined lash finish.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eWHY YOU’LL LOVE IT\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eEyes that stay remembered.\u003c\/p\u003e","brand":"IMPERA COSMETICS ","offers":[{"title":"Black","offer_id":47546687389945,"sku":"IMP-MS-01","price":249.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/1961\/9065\/files\/impera-3x-volumaxx-black-mascara-luxury-cosmetics-indian-beauty-premium-makeup.png?v=1778841429"},{"product_id":"products-waterproof-liquid-eyeliner","title":"3X Volumaxx Waterproof Eyeliner","description":"\u003cp\u003eWaterproof Liquid Eyeliner – Precision Liner | IMPERA\u003c\/p\u003e\n\n\u003cp\u003eSharp lines. Full control.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFULL DESCRIPTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eIMPERA 3X Volumaxx is a waterproof liquid eyeliner designed for sharp definition, intense pigment, and precise everyday application. This waterproof liquid eyeliner glides smoothly across the lash line while delivering bold colour payoff with long-lasting wear.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eThe precision-tip applicator helps create controlled lines ranging from minimal everyday definition to dramatic winged looks. Designed for confident wear, this waterproof liquid eyeliner dries quickly while helping resist smudging, fading, and transfer throughout the day.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFrom clean subtle strokes to bold graphic liner looks, the lightweight formula maintains deep black intensity without cracking or heaviness.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eKEY BENEFITS\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Intense black pigment\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Precision-tip control\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Waterproof performance\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Smudge-resistant wear\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Smooth easy application\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Lightweight comfortable feel\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Long-lasting definition\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Sharp clean finish\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eHOW TO USE\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eStart from the inner corner and glide outward along the lash line. Use light pressure for thin lines or build gradually for bolder definition with this waterproof liquid eyeliner.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eMADE FOR\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Everyday eyeliner looks\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Sharp winged liner\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Long-lasting wear\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Smudge-resistant makeup\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Precise lash definition\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Bold eye looks\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eTEXTURE \/ FINISH\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eLightweight fluid texture with deep matte-black finish and smooth precise application.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eWHY YOU’LL LOVE IT\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003ePrecision that speaks first.\u003c\/p\u003e","brand":"IMPERA COSMETICS ","offers":[{"title":"Black","offer_id":47750274285817,"sku":"IMP-EL-01","price":199.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/1961\/9065\/files\/impera-3x-volumaxx-waterproof-liquid-eyeliner-premium-makeup-indian-beauty-luxury-cosmetics.png?v=1778841403"},{"product_id":"products-kajal-and-mascara-combo","title":"Eye Authority Duo","description":"\u003cdiv class=\"relative w-full mt-4 mb-1\"\u003e\u003cdiv class=\"\"\u003e\u003cdiv class=\"relative\"\u003e\u003cdiv class=\"h-full min-h-0 min-w-0\"\u003e\u003cdiv class=\"h-full min-h-0 min-w-0\"\u003e\u003cdiv class=\"border border-token-border-light border-radius-3xl corner-superellipse\/1.1 rounded-3xl\"\u003e\u003cdiv class=\"h-full w-full border-radius-3xl bg-token-bg-elevated-secondary corner-superellipse\/1.1 overflow-clip rounded-3xl lxnfua_clipPathFallback\"\u003e\u003cdiv class=\"relative\"\u003e\u003cdiv class=\"pe-11 pt-3\"\u003e\u003cdiv class=\"relative z-0 flex max-w-full\"\u003e\u003cdiv id=\"code-block-viewer\" dir=\"ltr\" class=\"q9tKkq_viewer cm-editor z-10 light:cm-light dark:cm-light flex h-full w-full flex-col items-stretch ͼd ͼr\"\u003e\u003cdiv class=\"cm-scroller\"\u003e\u003cpre class=\"cm-content q9tKkq_readonly m-0\"\u003e\u003ccode\u003eEyes that hold power.\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eFULL DESCRIPTION\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eIMPERA Eye Authority Duo is a kajal and mascara combo designed for bold eye definition, fuller-looking lashes, and long-lasting everyday wear. This kajal and mascara combo pairs intense eye definition with lightweight lash volume for confident modern makeup looks.\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eThe smooth formulas glide effortlessly across the eyes while delivering rich pigment, clean lash separation, and comfortable all-day wear. Designed for everyday confidence, this kajal and mascara combo helps create sharp eye looks ranging from soft definition to bold dramatic intensity.\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eFrom minimal everyday makeup to statement eye looks, the duo works together to enhance eye presence with smooth application and long-lasting performance.\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eKEY BENEFITS\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Bold eye definition\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Fuller-looking lash effect\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Lightweight comfortable wear\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Smooth easy application\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Rich intense pigment\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Long-lasting performance\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Smudge-resistant finish\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Everyday eye essential duo\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eHOW TO USE\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eApply kajal along the lash line or waterline for definition. Sweep mascara evenly through lashes from root to tip for added lift and volume.\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eMADE FOR\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Everyday eye makeup looks\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Defined lash enhancement\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Soft to bold eye styles\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Long-lasting wear\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Lightweight comfortable makeup\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003e• Sharp eye definition\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eTEXTURE \/ FINISH\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eSmooth lightweight textures with intense eye definition and comfortable everyday wear.\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eWHY YOU’LL LOVE IT\u003c\/code\u003e\u003ccode\u003e\u003c\/code\u003e\u003ccode\u003eDefinition that leads the room.\u003c\/code\u003e\u003c\/pre\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e\u003c\/div\u003e","brand":"IMPERA COSMETICS ","offers":[{"title":"Default Title","offer_id":48380624404729,"sku":"IMP-EAD","price":399.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/1961\/9065\/files\/eye-authority-duo-kajal-mascara-luxury-cosmetics-indian-beauty-premium-makeup_1.png?v=1778841352"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/1961\/9065\/collections\/ChatGPT_Image_May_10_2026_03_15_01_PM.png?v=1778837446","url":"https:\/\/imperacosmetics.com\/collections\/collections-new-makeup-arrivals.oembed","provider":"IMPERA COSMETICS ","version":"1.0","type":"link"}