{"title":"Lips","description":"\u003cp\u003eShop IMPERA lip makeup products featuring matte liquid lipstick with rich pigment, lightweight texture, and long-lasting colour.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eCOLLECTION DESCRIPTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eSHORT DESCRIPTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eColour that speaks first.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFULL DESCRIPTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eExplore IMPERA Lips featuring lip makeup products designed for bold colour payoff, lightweight comfort, and confident everyday wear. This collection brings together modern lip essentials created for smooth application, rich pigment, and long-lasting performance.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFrom soft everyday nudes to powerful statement shades, every product is designed to deliver comfortable wear with sharp lip definition and modern matte finish. These lip makeup products help create looks ranging from subtle elegance to bold editorial-inspired beauty.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eWhether you prefer minimal everyday colour or full-impact lip looks, discover lip essentials built for smooth texture, non-heavy feel, and lasting confidence.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eFEATURED IN THIS COLLECTION\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Lip makeup products\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Matte liquid lipstick\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Rich colour payoff\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Lightweight comfortable formulas\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Long-lasting lip wear\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Smooth matte finishes\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Everyday to bold lip looks\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Modern statement shades\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eMADE FOR\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Everyday lip colour\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Bold statement makeup\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Lightweight comfortable wear\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Soft nude to deep bold shades\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Long-lasting makeup looks\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003e• Modern confident beauty\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003eWHY YOU’LL LOVE IT\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e\n\n\u003cp\u003ePower, sealed in colour.\u003c\/p\u003e","products":[{"product_id":"products-matte-liquid-lipstick","title":"Matte Love Liquid Lipstick","description":"\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eIMPERA Matte Love is a matte liquid lipstick designed for intense colour payoff, lightweight comfort, and long-lasting wear.\u003c\/p\u003e\n\n\u003cp\u003eOne swipe. Full authority.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eFULL DESCRIPTION\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eIMPERA Matte Love is a matte liquid lipstick designed for intense colour payoff, lightweight comfort, and long-lasting wear. This matte liquid lipstick delivers rich pigment with a weightless soft-matte finish that stays bold from day to night.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThe smooth non-transfer formula glides effortlessly across the lips, locking in colour without dryness, cracking, or heaviness. Designed for confident wear, this matte liquid lipstick creates sharp lip definition with comfortable all-day hold.\u003c\/p\u003e\n\n\u003cp\u003e matte liquid lipstick\u003c\/p\u003e\n\n\u003cp\u003e matte liquid lipstick\u003c\/p\u003e\n\n\u003cp\u003e matte liquid lipstick\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eFrom everyday nude power to bold statement reds — this is colour that commands attention. The lightweight formula layers evenly while maintaining a smooth flexible feel on the lips.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eKEY BENEFITS\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Intense one-swipe pigment\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Soft matte finish\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Non-transfer formula\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Lightweight comfortable wear\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Long-lasting colour hold\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Smooth even application\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Smudge-resistant finish\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Precision applicator control\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eHOW TO USE\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eStart from the center of the lips. Glide outward following the lip shape. Use the applicator tip for sharp edges. Allow a few seconds for the matte liquid lipstick to set completely. Layer lightly for deeper intensity.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eMADE FOR\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Everyday matte lipstick lovers\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Long-wear makeup looks\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Sharp lip definition\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Lightweight comfortable wear\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Nude and bold lip looks\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e• Day-to-night confidence\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eTEXTURE \/ FINISH\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eVelvety liquid texture with a lightweight soft-matte finish that feels smooth, flexible, and comfortable on the lips.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWHY YOU’LL LOVE IT\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003ePower that stays.\u003c\/p\u003e\n\n\u003cp data-start=\"1425\" data-end=\"1478\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eColour that speaks before you do.\u003c\/p\u003e","brand":"IMPERA COSMETICS ","offers":[{"title":"Crimson Reign","offer_id":48433329570041,"sku":"IMP-LP-0102","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Ruby Crown","offer_id":48433329602809,"sku":"IMP-LP-0203","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Velvet Wine","offer_id":48433329635577,"sku":"IMP-LP-0304","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Berry Royale","offer_id":48433329668345,"sku":"IMP-LP-0406","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Fuchsia Rush","offer_id":48433329701113,"sku":"IMP-LP-0509","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Cocoa Silk","offer_id":48433329733881,"sku":"IMP-LP-0611","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Mauve Veil","offer_id":48433329766649,"sku":"IMP-LP-0713","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Velvet Rose","offer_id":48433329799417,"sku":"IMP-LP-0814","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Peach Veil","offer_id":48433329832185,"sku":"IMP-LP-0915","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Coral Muse","offer_id":48433329864953,"sku":"IMP-LP-1016","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Caramel Cashmere","offer_id":48433329897721,"sku":"IMP-LP-1117","price":299.0,"currency_code":"INR","in_stock":false},{"title":"Cherry Reign","offer_id":48433329930489,"sku":"IMP-LP-1218","price":299.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/1961\/9065\/files\/172E4D09-EA91-4571-9B05-2A38B2E0E992.png?v=1780667410"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0804\/1961\/9065\/collections\/ChatGPT_Image_Mar_23_2026_03_14_51_PM.png?v=1778837474","url":"https:\/\/imperacosmetics.com\/collections\/collections-lip-makeup-products.oembed","provider":"IMPERA COSMETICS ","version":"1.0","type":"link"}